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Case Studies

The Coalition for Rainforest Nations - Fundraising & Grant Management With Salesforce

The Coalition for Rainforest Nations (CfRN) seeks responsible stewardship of the World’s last great rainforests through innovative strategies which integrate social, economic and scientific rationales to achieve environmental and social sustainability.

CfRN originated the global conservation mechanism – Reducing Emissions from Deforestation and Degradation (REDD+) to stop deforestation. REDD+ was successfully mandated in the Paris Climate Agreement (2015), and covers 90% of the world’s tropical rainforests forests.

CfRN achieves their vision through policy support, training & capacity building, and direct finance.

The Challenge:

In order to achieve this ambitious vision at scale, CfRN needed to modernize its technology infrastructure, laying the foundation for digital transformation. The specific challenges were…

  • Key constituent, partner, and stakeholder data managed in spreadsheets and separate data sources

  • Online fundraising data stored in separate applications, disconnected from constituent information

  • Grant details (status, requirements, deliverables, payment schedules, etc.) managed in spreadsheets and separate data sources

The lack of a centralized CRM was preventing CfRN from having a complete view of a constituent's engagement with the organization. And the disjointed fundraising applications made it difficult to track, measure, and project against fundraising goals. It became critical to transition off of these disparate systems and into one centralized platform. By doing so, the organization would have one 360-degree view of their constituents, the ability to track engagement and build relationships with their constituents, and create more opportunities for synergy between programs and development.

The Solution:

To accomplish this, OneTenth Consulting partnered with CfRN to implement the Salesforce Jumpstart Program, where in a matter of weeks, they successfully...

  • Configured the Nonprofit Cloud’s Nonprofit Success Pack

  • Implemented and integrated Qgiv, as CfRN’s online donation platform

  • Migrated relevant data from Paypal and other end-user data sources

  • Developed reports and dashboards

  • Provided end-user training

The Impact:

As a result, CfRN now has the ability to...

  • Access a consolidated view of fundraising and program data in the cloud and on-the-go

  • See online donations flow directly into Salesforce without any uploads or manual intervention

  • Easily send email acknowledgements and year-end donor summaries directly from Salesforce

  • Easily report on financials, receipting, organization details, and program impact

  • Manage the full grant lifecycle, keeping track of requirements and upcoming deliverables

  • Visualize programmatic data trends quickly on dashboards with real-time data

As the first phase of the implementation wraps up, CfRN has retained OneTenth’s services to assist with additional report-writing, data imports, and training.

With the foundation firmly in place, CfRN looks to continue its journey with Salesforce over the coming year with possible integrations with financial systems and prospect management tools.

“OneTenth Consulting's Jumpstart program was perfect for Coalition for Rainforest Nations. We needed to quickly get up and running with Salesforce and Rubin and his team delivered. Our staff greatly enjoyed working with OneTenth and appreciated them going above and beyond to research solutions and find answers for us. They got back to us right away on our questions and can think on the fly really well. OneTenth’s deep experience working with Salesforce really showed and benefited us during our engagement.” - Aaron Rashba, Development Director, Coalition for Rainforest Nations

“We truly value our partnership with the Coalition for Rainforest Nations. They serve as a much-needed voice for over 50 rainforest nations who feel the brunt of the climate emergency daily. We are excited to see how their digital transformation moves their mission forward in the months and years to come.” - Rubin Singh, OneTenth Consulting Founder & CEO

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To learn more about The Coalition for Rainforest Nations, please click here. And to support their impactful work, please consider making a donation.

OneTenth Consulting is a registered Salesforce consulting partner, offering a full range of services exclusively for nonprofits - from fundraising strategy to CRM selection, to CRM implementation and change management.  OneTenth empowers nonprofits by aligning their organizational, fundraising, and technology strategies - providing the tools and insight they need to meet their goals and achieve their mission.  Check out OneTenth’s services and schedule a free phone consultation today!